Question 1a: What does a successful athlete partnership look like?

Answer 1a: This.

Arc’teryx teamed up with Sam Kuch, playing the role of both talent and co-director, to create a unique masterpiece that delves into the complex intelligence system that is Sam’s brain. We can explain this video as 2 minutes and 10 seconds of pure bliss, providing viewers with an accurate depiction of the visualization of lines to the minute they touch the pow. Of course, this isn’t just anyone’s thoughts, no. It’s Sam Kuch’s, and boy is it a treat to watch.

The Kootenay Kid strikes again.

Don’t just take our word for it, watch Arc’teryx Presents: Third Person below.