FOR IMMEDIATE RELEASE

Superheroes Management Launches in Seattle with World-Class Action-Sports Roster

Devun Walsh, Sean Pettit, and Brandon Semenuk among top global talent making leap new marketing and management agency

SEATTLE, WA – January 12 – Superheroes Management, a new Sports, Entertainment, and Lifestyle Marketing Agency is proud to announce its official launch today, and the signing of several blue-chip talents making the new agency their Agency of Record.

Superheroes Management offers the following services to companies seeking to communicate with youth in a meaningful way: brand management and strategic marketing planning, event marketing consultation, communications and athlete asset leveraging and activations.

Due to its intrinsic position in the progressive youth culture environment, the action-sports talent representation aspect of the business is an excellent platform from which to operate. Above all else, Superheroes Management seeks to help brands to better understand and add value to the subcultures that they wish to target.

Among the top pro action-sports talent who have signed agreements with Superheroes Management as their Agency of Record:

• Sebastien Toutant: Top Ranked 2009-2010 Swatch TTR Tour Snowboarder
• Devun Walsh: Snowboarder Magazine’s 9th Most Influential rider in history
• Sean Pettit: 17 year-old Freeskier with best-in-show Matchstick Productions’ segments
• Brandon Semenuk: Red Bull Rampage Freeride Mountain-Bike contest Champion
• Mikey Rencz: Top backcountry snowboarder with several world-class film segments

The visionary behind Superheroes Management is Jaimeson Keegan, the former Director of Sports and Culture Marketing for Red Bull Canada. During a successful 10-year career in several global markets directing strategies, managing athlete assets, and designing and executing major event properties such as Red Bull Elevation, Red Bull Music Academy, and Red Bull Lords of the Floor, Keegan delivered the first global mainstream team-sport individual athlete endorsement deal to Red Bull in the form of NHL star, Dion Phaneuf. Today, Keegan says he is eager to share his experience and abilities with a broader set of brands and individuals:

“I view the Action Sports sector of youth marketing as a key growth area in the future due to increased mainstream exposure, participation, and investment. It’s an exciting time for both the athletes performing in these sports, as well as the brands supporting and communicating through this channel. I believe Superheroes Management is well-suited to deliver honest and outstanding results to our clients and their endorsement partners in this environment, as well as music, art, and related lifestyle playgrounds in the future.”

Superheroes Management makes a commitment to all of its clients and their sponsors to conduct a genuine and transparent style of business where value is added to every investment. “I’m doing this because I know that I’m going to be with an agency that not only works hard for me, but truly believes in supporting the best interests of my career. Given what I’ve seen out there, that type of agency model isn’t always standard,” says Devun Walsh, currently ranked 4th on Transworld Business’ Snow Exposure Meter.

For media and business development inquiries, please contact:

Jaimeson Keegan

Superheroes Management

Management/Marketing/Connectivity/Ideas

206-877-2140

jk@superheroesmgmt.com